Posts

Psychographic Segmentation in B2B marketing

There are many ways to kill a chicken. There are many ways too, to categorize, identify, and segment your target audience in B2C marketing. B2C marketing use psychographic segmentation in their marketing advantage, but how about in B2B marketing? Is there any advantage or value in using psychographic segmentation in prospecting? Let see how it can be of any value. Read more

Telemarketing Best Practices

A new way of promoting product or service by using telephone lines is what is called telemarketing. Sales representative communicate directly to a prospective customer and serve a far better opportunity of introducing the product to answer the needs of the customer.

Here in our company, we will be sharing some sales strategies that is backed up by telephone advertising that converts into sales success for our sales executive whom utilized it: Read more

Telemarketing Reminder Tips

Ever since the dawn of lead generation and B2B marketing, the competition among telemarketing agencies inflated and the demand increased incredibly. Due the inclination mandated in looking for sales agent, outsourced companies tend to lose a few screws in hovering quality telemarketing standard. Telesales have dropped the survey among the review in US (ComScore 2014). The review detail out how Americans deploy their necessity when it comes to telemarketing and promotional offers. Since telemarketing contribute a substantial impact in B2B marketing, reminder tips from the experts tell us to follow a structure in promoting professional telemarketing. Read more

Persuasive Telemarketing Skills

It was not so long ago that we have come up with this kind of skills. Being persuasive has been a way of our communication. In telemarketing as well, this has a great contribution towards our improve in qualifying leads and prospects. Some persuasive analysis has been formulated by quality analyst which may somehow seldom followed by telemarketer due to the negative notion of QA does not know how it works in the real world. I have read a book by Joan Mulholland which was very fascinating and I read some of its tactics which possible and closely related to this field of work. Read more